Your Shopify & Meta Ads agency

Get more from your Meta Ads. Get more from your Shopify store.

Great ads bring people to your store. A compelling shopping experience turns them into customers. We combine Shopify expertise with Meta Ads know-how and optimize both together – to drive more purchases, make better use of your budget, and achieve long-term growth.

Real-world results

More purchases with less ad spend.

We've been managing Meta Ads for a European D2C brand in an EU market since July 2026. After around three months, a comparison of two four-week periods shows:

+86% ROAS

From 0.77 to 1.43

+28% purchases

From 122 to 156

−17% ad spend

From €9,513 to €7,893

Josephinenhütte

The Shape of Taste – A shop that brings taste to life.
CRO Design Development

Vegavero

Scalable architecture for premium natural supplements.
Email Marketing Design Development

fleeky

Pure Beauty – A D2C brand scaled internationally.
Strategy A/B Testing Email Marketing
This is where we come in

Why we optimize ads and store together

Von der Social-Media-Anzeige über die passende Shopify-Produktseite bis zum Kauf.
Werbebudget nach Neukundenpotenzial, Marge, Warenbestand und Retouren auf Produkte verteilen.
Anzeigen- und Shopdaten gemeinsam auswerten: Neukundenkosten, Warenkorbwerte, Deckungsbeiträge und Wiederkäufe.
Strategy

Turn more visitors into customers

Does the product page deliver on the ad's promise? Is the value immediately clear? Where do potential customers drop off? We analyze the entire journey to purchase and improve ads and the shopping experience together. As a Shopify agency, we can also implement the necessary changes directly.
Focus

Spend your budget where it matters

A bestseller isn't automatically the best product for customer acquisition. We consider first-time purchases, margins, inventory, and returns. This helps us focus campaigns and budgets on products that support your growth goals.
Growth

Keep business performance in focus

We evaluate Meta results alongside your store data. Beyond ROAS and purchases, we look at new customer acquisition costs, average order values, contribution margins, and repeat purchases – where data is available. This enables informed business decisions, not just campaign optimization.
This is how we work

Four steps to better results

01

Understand your business & potential

We analyze your goals, Meta ad account, and Shopify store. We review campaigns, tracking, products, purchasing behavior, and potential barriers to purchase.

Your result

A clear assessment of what's currently limiting your growth and where we should focus first.

02

Prioritize strategy & actions

We define suitable products, offers, and ad messaging. At the same time, we plan necessary store improvements and establish budgets, responsibilities, and success metrics.

Your result

An aligned action plan with clear priorities and measurable goals.

03

Optimize campaigns & store

We implement campaigns and creative tests, review tracking and product catalogs, and optimize relevant landing pages and product pages.

Your result

Ads and store work together – with consistent messaging and a seamless path to purchase.

04

Learn & grow strategically

We analyze tests, compare campaign and store data, and define the next steps. We adjust budgets when results and business goals support it.

Your result

Continuous improvements and transparent reporting on actions and results.

What our customers say

4.9 stars – 25 reviews

E-commerce growth driven by expertise and passion: merconic supports us in entering new markets and continuously refining our processes.

Marcus Meyer Josephinenhütte | CEO

The result: We go live in new markets faster, our data quality is impeccable, and our team can focus again on what we do best — creating premium supplements.

Giulio Vanni Vegavero | CEO and Managing Director

Working with merconic was an important step for VIERI in professionalizing our customer communication through data. They’re a team that combines technology and strategy perfectly.

Guya Merkle Vieri | CEO

What we particularly appreciate about merconic is the combination of technical implementation and data-driven optimization of our Klaviyo flows and campaigns. It helps us continuously improve how we communicate with our customers.

Ann-Kathrin Maus newkee | Head of Marketing

Working with merconic during our rebranding process was much more than a technical migration from WooCommerce to Shopify. They supported us through an intense transformation phase both professionally and personally, helping us rethink and structure Studio Pollina in a way that reflects where the brand is today.

Aleksandra Kozlowska Studio Pollina | CEO

The Shopify wizards at merconic played a major role in the success of our new store and have an answer to every problem.

Lars Paul LCredi GmbH Head of Product | E-Commerce

Together, we have built a Shopify store that perfectly suits us. Michael and his team use their excellent expertise to help us expand our online business step by step. The custom-built interface to our SAGE system also saves us a great deal of work.

Matthias Bellan e+m Holzprodukte | CEO

The merconic team helps us continuously improve our online presence and optimize our digital processes. Finally, an agency that thinks ahead and always takes us one step further. Thank you to the fantastic team.

Roald Christoph Augenmanufaktur | CEO
Your questions about Shopify & Meta Ads

Frequently asked questions about Shopify & Meta Ads

Yes. We review your existing campaigns and tests alongside your Shopify store. We build on what's working and identify concrete opportunities for improvement.