Merconic

We think, develop, and scale ambitious e-commerce brands.

Our team of e-commerce and marketing specialists supports brands in growing sustainably and profitably – from the initial analysis to ongoing scaling.


56
Shop (Re)Launches
38
Shops Under Active Management
8+
Years of Shopify Experience
CEO

Michael Walser

Provides every project with strategic direction before implementation begins.
eCommerce Director

Chiara Vettoretti

Combines deep technical understanding with design and growth strategy.
Head of eCommerce

Tina Otto

Integrates strategy, execution, and client communication.
Strategic Growth Manager

Federica Turrini

Find growth levers that no one else sees – and turn them into a plan.
Backend Developer

Taylor Liu

Build the APIs, data flows, and smart systems that the entire team can rely on.
Junior eCommerce Manager

Niama Birgach

Build shops that truly convert, with a standard of quality that knows no compromise.
Working Student eCommerce

Benjamin Minh Tu Le

Provides support where speed is currently needed.
HOW WE WORK

A process shaped around your shop – not the other way around.

01

Depth over standard packages

Before we implement anything, we understand your business in detail: numbers, processes, goals.

Your result

A strategy that fits your shop – not a template.

02

Regular, direct communication

Weekly syncs instead of second-hand status updates. You'll always know what we're working on.

Your result

Full transparency regarding progress and next steps.

03

Honest feedback in both directions

We tell you what actually works – even when it's not what you wanted to hear.

Your result

Decisions based on data, not gut feeling.

04

Continuous development

Our work doesn't stop at launch. We keep optimizing, testing, and scaling with you.

Your result

A shop that grows alongside your business.

OUR VALUES

Values that pay off economically.

01 —  Clarity 

We openly name opportunities, effort, and risks – so you can make decisions that fit your business.

02 —  Responsibility

We think beyond launch. Solutions need to work in your team's daily reality, be measurable, and grow with your business.

03 —  Quality 

We make recommendations we stand behind, and pay attention to the details in execution – from the shopping experience to the processes behind it.

04 —  Partnership

You work directly with the people driving your project forward. We communicate transparently, decide together, and raise issues early.

05 —  Curiosity

Shopify and e-commerce are constantly changing. We evaluate new possibilities and apply them where they bring real value to you.

06 —  Impact 

A beautiful solution alone isn't enough for us. We align our work with your goals and check what it actually improves for customers, team, and business.

ABOUT US

E-commerce growth is an ongoing task.

We're a Shopify Plus agency based in Berlin, helping ambitious D2C and B2B brands strategically develop their e-commerce business. From the first analysis through migration and internationalization to ongoing optimization of conversion, email marketing, and systems landscape.